Course Description:
DAY 1
Strategic Thinking and External Analysis
- Definitions of Strategy and Strategic Planning
- Why are Strategy and Strategic Planning important?
- Understanding The Main Frameworks for Strategic Analysis
- Private and Public Sector Strategies – Similarities and Differences
- External Analysis – Understanding and Analysing Business Attractiveness
- Analyzing Customers and Benchmarking your own Strategic Position
- How Attractive is the Game that we have chosen to Play?
DAY 2
Internal Analysis and Fusion into Strategic Choice
- The Interface and Balance of External and Internal Analysis
- Internal Analysis: Financial
- Internal Analysis: Non-financial
- The Concept and Practicalities of The “Balanced Scorecard”
- Diagnosing and Analysing Strategic Problems and Opportunities
- The fusion of Analysis into Strategic choices – SWOT and The Strategy Matrix
- How well are we playing the game that we have chosen to play?
DAY 3
Strategic Plans and the Relevance of Alliances and Joint Ventures
- Review of The Tools Used So Far
- The Content of a Strategy: Avoiding “Paralysis by Analysis”
- Putting a Strategic Plan together – The 5-Page Framework
- A Real-life Example of a Business Strategy / Strategic Plan
- Strategies for Alliances and Joint Ventures
- Management of Alliances and Joint Ventures
- Examples of Best Practice in Alliances and Joint Ventures
DAY 4
Global Strategy, Team Building and the Management of Internal Communication
- The Essence of Globalisation and Global Strategy
- Globalization – The Strategic Dimension
- Globalization – The Organisational Dimension
- Globalization – The Human Dimension
- How to Build and Manage a Strategic Planning Team
- Communicating Strategy through the Organisation
- Gaining Your Team’s Commitment and Buy-in to the Strategy
DAY 5
Strategic Implementation and Getting the Value out of Strategy
- Alignment of Strategy, Culture, Structure, and People
- Effective Execution – Converting Strategic Analysis and Planning into Action
- Aligning and Linking Strategy with Operational Objectives
- Implementation – Getting Practical Things Done
- Creating Tomorrow’s Organisation out of Today’s Organisation
- Strategic Planning at a Personal Level
- Overview: The Complete Strategy Process
- Summary and Conclusions – The Corporate and Individual value of Strategic Planning

